Variety is the spice of life. From the
regular race that we're accustomed to seeing, Coach Rio Dela Cruz, Sir Andrew Neri, and famous
celebrity Dingdong Dantes of RUNRIO Inc. conceptualized the most premiere
running series in the country called "Run Rio Trilogy Race Series
2017." They revealed a lot of amazing things about it during the
event launch on Friday held at the world-class venue Okada Manila.
The ever-growing and passionate Philippine Running
Community are in for a big treat as the series is expected to attract an
average of 12,000 running enthusiasts per leg from all over the country.
The first of the three legs is set for June 25 and features a half-marathon
run including 10Km and 5Km race. This will be followed by the second leg on
August 13, where it will showcase Rio ’s very own Afroman distance which is a 32Km run, with shorter
distances – 21Km, 10Km and 5Km. The 32Km is considered by runners as the ideal
race for first-timers who aim to finish their very first full marathon.
And then, the third and final leg will
cap the series on October 1 with a full marathon of 42Km that also includes
21Km, 10Km, and 5Km race distances. Runners who complete the highest distance
of all 3 races will be honored at the RUNRIO Trilogy Awards Night.
The very first RUNRIO
Trilogy was held in 2010 with the primary purpose of providing a progressive
running program for those who want to finish a full marathon. This year’s
RUNRIO Trilogy, will also feature popular actor and running enthusiast,
Dingdong Dantes as the event ambassador.
“We are excited to launch
the RUNRIO Trilogy race series because there are many running enthusiasts out
there who are looking forward to this event. This year marks the 7th year of
RUNRIO Trilogy, whose main objective is to educate runners to train and race
progressively,” said award-winning actor Dantes. “Aside from this, part of the
proceeds of this year’s race series will go to YesPinoy Foundation to support
the organization’s philanthropic works” added Dantes.
Dantes is the founding
chairman of YesPinoy Foundation.
The announcement of the RUNRIO Trilogy series is part
of RUNRIO Events, Inc.’s expansion program that will bring more running
activities to the public in the coming months.
Runners can also expect
bigger and more exciting races from the country’s premiere running events
company as it looks to add more races in its portfolio such as trail running,
obstacle runs, just to name a few.
THEME
RUNRIO will also be
launching its new campaign “Heart to Finish”, which is expected to become the
participants’ mantra for all RUNRIO races. So whether you want to improve, to enjoy, or to get fitter, this theme is perfect for you.
“We at RUNRIO
understand that people join races not just to run. It’s more because of their
desire and passion to be able to finish their 21k, 32k or 42k races with
different motivations. We believe that if you run with your heart, anything is
possible” said Coach Rio dela Cruz, President of RUNRIO Events, Inc.
REGISTRATION
One of the highlights of the
media launch was the opening of the online registration while onsite registrations will be
open starting May
6, 2017
“I would like to
invite all those who like running to join the RUNRIO Trilogy 2017. This unique
running series will definitely provide runners a chance to train and prepare
properly and a chance to show how far they can go when they run with their
heart,” said Coach Rio dela Cruz, RUNRIO Events, Inc. President.
RUNRIO Trilogy
is made possible by Adidas, Gatorade & Okada Manila. Adidas is the officialRUNRIO
Trilogy apparel. The most awaited race series of the year is also supported by
Active Health, Summit Water and Garmin Philippines
OUR STORY:
RUNRIO INC. was founded by
its President Rio de la Cruz, a UP Diliman alumnus, elite and celebrity runner,
international marathoner and a sought after running coach, Rio
With the growth
of the running community, runners were clamoring for more than just a
well-planned route. This led the team to invest in innovations that will
eventually raise the bar in organized sporting events in the country. Since
then, RUNRIO has organized majority of the premier races in the Philippines
As a result,
the advertising value and brand building capability of the company wererecognized locally and abroad. Our website, www.runrio.com enjoys an average of
100,000 + hits per month and our Facebook
page has reached over 65,000 fans
and counting.
With new
partners coming in, 2017 is the year that marks the company’s robust plan for
expansion, thus changing its name to RUNRIO EVENTS, INC. The company is now
gearing up to produce concept runs and organize races abroad that will help put
the Philippines
OUR MISSION
To bring inspiration and innovation
to every runner.
OUR VISION
To be distinguished as the
leading race solutions provider that builds and sustains running, redefining
the sport to fit everyone’s lifestyle, providing the finest experience to every
runner.
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