NBA All Star 2014 Jerseys Unveiled by Adidas Today
By BallersPinas
“Uniform Design Inspired by the City and Culture of New Orleans .”
PORTLAND, Ore. (Jan. 16, 2014) – adidas, the
official on-court apparel provider for the National Basketball Association
(NBA), today unveiled the uniforms and apparel for the 63rd NBA
All-Star Game on Feb.
16 in New Orleans, La.
Adidas designed the
uniforms, which are inspired by New Orleans ’ rich and unique
culture, featuring vibrant Mardi Gras colors and shiny brass and silver
accents on a short-sleeved silhouette.
The logo of the NBA All-Star appears on the chest of
the blue “East” and red “West” jerseys in the shape of the fleur-de-lis, the
official symbol of Louisiana , with a purple “W” or
green “E” cut out to identify the conference of each player.
“Each year, we look
forward to developing a unique on-court look for the players that pays homage
to the host city and adds to the excitement of this highly anticipated game,”
said Chris Grancio, adidas head of global basketball sports marketing.
He also added that this year’s All-Star collection reflects New Orleans ’ festive musical
history while also providing the premium performance elements that NBA athletes
have grown accustomed to.
The All-Stars will
take to the court in black, white and gray varsity-style warm-ups featuring
conference logo patches. Each player’s jacket will be customized to
represent individual career accomplishments such as NBA All-Star Game
appearances and NBA All-Star MVP awards, NBA Championships, regular season
accolades and scoring titles. Players will also wear shooting shirts that
feature a colorful primal print.
NBA All-Star jerseys
are available at leading adidas Stores and retail for Php 2495.
About adidas
adidas has been providing innovative products for the world’s best athletes for more than 60 years, from past legends to today’s superstars, such as Dwight Howard, Derrick Rose, Damian Lillard and John Wall. On April11, 2006 adidas and the National Basketball Association signed an 11-year global merchandising partnership making the adidas brand the official uniform and apparel provider for the NBA, the Women’s National Basketball Association (WNBA) and the NBA Development League (D-League) beginning with the 2006-07 NBA season.
adidas has been providing innovative products for the world’s best athletes for more than 60 years, from past legends to today’s superstars, such as Dwight Howard, Derrick Rose, Damian Lillard and John Wall. On April11, 2006 adidas and the National Basketball Association signed an 11-year global merchandising partnership making the adidas brand the official uniform and apparel provider for the NBA, the Women’s National Basketball Association (WNBA) and the NBA Development League (D-League) beginning with the 2006-07 NBA season.
About NBA All-Star
2014
NBA All-Star 2014
in New Orleans will bring together
some of the most talented and passionate players in the league’s history for a
global celebration of the game. The 63rd NBA All-Star Game, which will take
place on Sunday,
Feb. 16 at
New Orleans Arena, will reach fans in more than 200 countries and territories
in more than 40 languages. TNT will televise the All-Star Game for the 12th
consecutive year, marking Turner Sports' 30th year of All-Star coverage. Other
events at NBA All-Star 2014 will include State Farm All-Star Saturday Night, BBVA Compass Rising Stars
Challenge, NBA Development League All-Star Game, Sprint NBA All-Star Celebrity
Game, and NBA All-Star Jam Session.
# # #
For more information,
visit news.adidas.com, the adidas Basketball Facebook page, adidas
Basketball on Twitter, adidas Basketball on Instagram, www.nba.com or www .facebook.com/adidas.
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