All the avid Runners out there, it’s time for you to gear up because adidas
has announced that the registration for the annually held adidas King of
the Road (KOTR) that will happen this coming Philippines July 7, 2013 at the , Taguig is now open. Bonifacio Global City
This year's KOTR will allow runners to choose between the 16.8K and 10k race categories. The 16.8K-distance will have two sub-categories—Closed, which will be exclusive for Filipinos, and Open category for all nationalities. Male and female runners who will top the race from the Closed category will be crowned as the
’ King and Queen
of the Road. They will represent the country in the adidas KOTR Southeast Asia
Championship in Philippines later this year. Malaysia
Meanwhile, the 10K-distance will have an added feature this year, the Student’s Relay category. The Students’ Relay category, created to encourage the youth to lead a healthy lifestyle, will be open exclusively to college and university students 25 years old and below. One male and one female student need to partner up and form a relay team, with each running a 5km leg. The winning pair will win cash prizes individually as well as for their respective schools.
The regular 10K race will still be held, which is open to all runners interested to join this distance. Prizes also await runners who will top the said categories.
“The brand’s battle cry is All In, as adidas continues to support and encourage people to be the best they can be in whatever interests they have —be it sports, fashion, or music” says Jason Gervasio, adidas Brand Communications and Sports Marketing Manager. “In the case of KOTR, adidas is showcasing its commitment to sports by bringing together and empowering runners from all over the
and Philippines Southeast Asia, giving them a
chance to engage in their passion for running.”
adidas is not only encouraging runners to compete within their countries. As part of its drive to provide the best experiences for its consumers, KOTR will once again be held in different legs across the SEA countries.
To date, the first adidas
Championship held in October 2011 culminated in KOTR SEA , Taguig,
involving participants from Bonifacio Global City , Indonesia , Malaysia , Philippines , and Singapore . The success of
this multi-country race inspired the brand to make the event a regional annual
tradition. Hence, the Thailand Championship Year
2 was organized and held at the Gardens by the Bay in KOTR SEA in 2012. Singapore
This year, participants of the
get a chance to run through the streets of KOTR SEA . The final race
will be held in October, where winners from Malaysia , Indonesia , Philippines , and Singapore will be joined by
the Thailand Championship
Closed Category participants from the host country itself. Only one winner each
from the Male and Female divisions will be crowned as the adidas Southeast Asia
King and Queen of the Road. KOTR SEA
How to Join KOTR 2013
There are two ways to sign up for this year’s adidas King of the Road Philippines: 1. Visit http://
adidaskingoftheroad.com/ph and register online by filling up all the required fields (not available for 10KM Relay for Students). Online registration is open from May 2 to June 23, 2013.2. Visit any of the seven (7) adidas KOTR 2013 registration sites in the following stores —adidas Greenbelt 3, adidas SM Mall of Asia, adidas SM Megamall, adidas Powerplant, adidas Trinoma, adidas Two Parkade (Bonifacio Global City), or Runnr at Bonifacio High Street. Onsite registration is open from May 2 to June 30, 2013. Race fees are as follows: P1,300 for the 16.8K race; P1,100 for for the 10K regular race; and P800 for for the 10K students’ race. Runners signing up for the 10K students’ race will have to present vaild student IDs (must be valid until July 7, 2013) at the registration sites. There is also a discount for runners that sign up in large groups. Participants who register with their friends and family at the same time at the registration site get the following discounts:· Group of 10-14 = Php100 off each· Group of 15-19 = Php150 off each· Group of 20+ = Php200 off each
Supporting this year’s race are the sponsors Summit Water and 100 Plus.
For more info, updates, and promos on adidas KOTR 2013, you may visit www.facebook.com/adidas
follow the conversation with #kotrph2013.
Here are some of the things that you should look forward to in the adidas King of the Road 2013. Check-out the nice pictures below.